Designing With Purpose
Design Goals
Good design is a cyclical process that involves Requirement Analysis, Design Principles, Development and Implementation, functional and user Testing, Evolution and Repeated iterations.Strategic Planning
Purposeful Equals Profitable:
Increasingly, people are interested in buying from a purpose driven company, and will switch from one company to a purpose-driven one. Increasing the usability of your products and services will increase your access to a larger consumer base. Reaching Every Customer Matters to your business.
Medium: 10 Ways Designers and Researchers Can Meaningfully Engage With Disabled People in 2023.
Increasingly, people are interested in buying from a purpose driven company, and will switch from one company to a purpose-driven one. Increasing the usability of your products and services will increase your access to a larger consumer base. Reaching Every Customer Matters to your business.
Medium: 10 Ways Designers and Researchers Can Meaningfully Engage With Disabled People in 2023.
Innovating Is More Profitable Than Litigating:
Inclusive Design not only leads to better business risk protection, but it transforms what was previously a liability into a brand asset. Pursuing Inclusive Design lifts your brand image by showing you care about all consumers. It is estimated that 1 in 6 people have a disability that impacts major life activities, and this will increase over time as the population ages.
A Critical Issue Facing Brands Part One.
Inclusive Design not only leads to better business risk protection, but it transforms what was previously a liability into a brand asset. Pursuing Inclusive Design lifts your brand image by showing you care about all consumers. It is estimated that 1 in 6 people have a disability that impacts major life activities, and this will increase over time as the population ages.
A Critical Issue Facing Brands Part One.
Business adaptability is less costly than business transformation
Value Sensitive Design seeks to provide theory and method to account for human values in a principled and systematic manner throughout the design process, which rests on a foundation of relationships among tools, technology and human values. Define your brand according to your company's mission, customers' needs, and your strengths and unique selling proposition.
Consider the feelings you want people to associate with your organization.
Value Sensitive Design Lab: Designing With Moral And Technical Imagination
Value Sensitive Design seeks to provide theory and method to account for human values in a principled and systematic manner throughout the design process, which rests on a foundation of relationships among tools, technology and human values. Define your brand according to your company's mission, customers' needs, and your strengths and unique selling proposition.
Consider the feelings you want people to associate with your organization.
Value Sensitive Design Lab: Designing With Moral And Technical Imagination
Key Accessibility Indicators
Measuring accessibility is crucial when developing a website communication platform to ensure that all users, including those with disabilities, can access and use the platform effectively.Key Business success indicators are metrics that are directly linked to the overall achievement of the organization long-term goals and objectives. These indicators are strategic in nature and are often aligned with the organization's mission, vision, and core values.
Here are some key indicators to measure accessibility:
Ensure that the platform adheres to relevant data protection and communication regulations.
Implement systems to monitor and moderate user-generated content to comply with community standards and regulations.
Ensure that the platform meets the Web Content Accessibility Guidelines (WCAG) criteria, which are widely recognized accessibility standards.
If applicable to your audience (government users in the United States). Ensure compliance with Section 508 of the Rehabilitation Act, which mandates accessibility for federal agencies.
If applicable to your audience (All Ontario based organizations and government). The purpose of the Accessibility for Ontarians with Disabilities Act (AODA) is to benefit all Ontarians by developing, implementing and enforcing accessibility standards in order to achieve accessibility for Ontarians with disabilities with respect to goods, services, facilities, accommodation, employment, buildings, structures and premises on or before January 1, 2025.
Conduct regular manual accessibility testing by individuals with disabilities or trained testers.
Use automated accessibility testing tools and measure the number of issues found and resolved.
Track the percentage of critical accessibility issues that have been fixed.
Gather feedback from users with disabilities to identify specific accessibility challenges and areas for improvement.
Conduct usability tests with users of varying disabilities to evaluate the platform's accessibility in real-world scenarios.
Verify the platform's compatibility with various assistive technologies, such as braille displays, screen magnifiers, screen readers, and voice recognition software.
Provide a clear and visible focus indicator for keyboard users.
Ensure a logical and consistent tab order for navigating through interactive elements.
Measure the ease of navigating and interacting with the platform using only a keyboard.
Ensure that all images and non-text content have appropriate alternative text descriptions.
Ensure that text and graphical elements have sufficient colour contrast for users with low vision.
Test and optimize the platform's compatibility with high contrast mode settings.
Verify that users can increase or decrease text size without content becoming obscured or functionality breaking.
Include a "Skip to Content" link to allow keyboard users to bypass repetitive navigation menus.
Ensure that videos and multimedia content include closed captions and transcripts.
Provide audio descriptions for visual content within videos for users with vision impairments.
Ensure that the platform's layout adapts to various screen sizes and orientations.
Implement ARIA (Accessible Rich Internet Applications) roles and attributes to enhance accessibility for assistive technology users.
Provide clear accessibility guidelines and documentation for developers and content creators.
Measure the effectiveness of accessibility training programs for the development team.
Develop and maintain a roadmap for ongoing accessibility improvements.
Track and prioritize accessibility-related bugs and issues for resolution.
Monitor which features are most frequently used by users to identify popular and valuable functionalities.
Identify if users abandon specific features or workflows and investigate the reasons behind it.
Key Usability Indicators
Measuring usability is critical when developing a website communication platform to ensure that it is user-friendly and provides a positive user experience.Regularly monitoring these key progress indicators will help you identify usability issues and opportunities for improvement, leading to a more user-friendly and successful website communication platform.
Here are key progress indicators to measure usability:
Collect feedback from users through surveys to assess their overall satisfaction and identify areas for improvement.
Monitor user ratings and reviews to gauge user satisfaction.
Measure the percentage of users who successfully complete key tasks, such as sending a message, creating a chat group, or sharing media.
Assess the time it takes for users to complete common tasks.
Track the frequency and types of errors users encounter, such as failed message deliveries or input validation issues.
Measure how easily users can recover from errors and continue their tasks.
Track the adoption of different features and assess which ones are most popular among users.
Conduct usability testing with actual users to identify pain points, frustrations, and areas of confusion.
Measure metrics like task completion time, success rate, and user satisfaction during usability tests.
Assess the ease with which users can navigate through the platform, find information, and switch between different communication modes (chat, video call).
Ensure that the platform's information architecture is intuitive and content is organized logically.
Measure the readability of text content, ensuring that font size, spacing, and contrast are user-friendly.
Assess the clarity and conciseness of user interface (UI) text and messages.
Evaluate how well the platform performs on mobile devices, including responsive design and mobile-specific features.
Monitor errors specific to mobile users and address them promptly.
Ensure that the platform complies with accessibility standards (WCAG-AA) to make it usable by individuals with disabilities.
Test the platform's usability on different web browsers to ensure consistent performance and user experience.
Evaluate the platform's responsiveness to user actions, such as message sending and scrolling.
Monitor how often users access the help center or support documentation.
Track the volume and types of user support requests related to usability issues.
Monitor the percentage of users who continue to use the platform over time, which can be an indicator of overall usability and satisfaction.